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Long-term benefits on cards at West Ham United after partnership - Finance Expert
We’re delighted to welcome football finance expert Dr Daniel Plumley as our exclusive West Ham United columnist. Each week he’ll be giving his views on the biggest talking points at the London Stadium...
Dan Plumley has insisted that any financial benefits are long-term for West Ham United in their new partnership with Austrian side Klagenfurt.
The Daily Mail reported on 1 September that the new signing of Andy Irving is set to be the start of an affiliate partnership between the two clubs, albeit yet to be announced.
Plumley admitted that the loaning of players could be the initial benefit, although the later potential sales of those could bring great financial reward to the Irons, similar to Brighton.
“I think the financial benefits are looking longer term,” he exclusively told West Ham Zone.
“From a playing side of what we can see from this agreement, which has not been officially announced yet, it appears to be the movement of players and looking at loan agreements.
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“Again, if you look at other examples of where clubs have been doing that, it’s been quite fruitful.
“The financial benefit from that is if you get it right and it works, you can look to sell those players on for a high fee, so that’s when you can drive some financial benefit from it.
“From this example, that’s going to be a long-term play, the short-term play is the movement of playing talent. There could be ways to leverage the partnership with sponsorship and commercial opportunities, I’m sure that will have been talked about but this very much seems like a playing side of things.”
In other West Ham United news, our expert has shared his verdict on transfers at the club after this Moyes sack decision