West Ham United’s search for a quality striker has gone on for years and years at this point. It’s been a real struggle for the east London outfit.

The Hammers have struggled so much up front that the days of people like Marlon Harewood and Carton Cole are looked at as a golden age.

The club attempted to address the issue once and for all last summer with the club record signing of Sebastien Haller, but the Frenchman has failed to reproduce the form he showed for Eintracht Frankfurt.

So it’s no surprise that the Irons have been looking for a new frontman this month, although their search has failed to pay dividends as of yet.

West Ham

Indeed, the Daily Mirror reported late on Monday night that the east London side were in for AC Milan striker Krzysztof Piatek.

However, the report claims that the Poland international has rejected a move to the London Stadium because he wants to join a bigger club.

It now looks like he will either move to Tottenham Hotspur or, more likely, Chelsea.

How big of a blow is this for West Ham?

It’s certainly not a good thing, although it’s worth noting that Piatek would have been far from a sure-fire hit for the Hammers.

The 24-year-old has scored just five goals this season, and only 16 since his big-money move to Milan from Genoa last January.

So he’s not crashed and burned at the San Siro, but there’s a reason they’re looking to sell him. This deprives the Irons of a quality striker option, but not necessarily a nailed-on success.

In other West Ham news, co-owner David Sullivan has reportedly finalised the signing of a new midfielder.

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